Parking Day LA 2018

Joining in with the nationwide event PARK(ing) Day on September 21st, Chattel turned the parking space in front of our office on Ventura Boulevard into a public "park" for the day. Offering puzzles, refreshments, relaxation (and shade), we hosted passersby in a limited time only public park—our parking space. The idea behind PARK(ing) Day is to reclaim metered parking spaces for a day and turn them into miniature parks, highlighting the lack of public open space and demonstrating that even a small car-sized park can have a big impact.

With tables, umbrellas, plants, and an inviting turf floor decorating our once-upon-a-time parking spot, we all enjoyed the excuse to spend the day outside with the community as people walked by and joined in. Some sat to chat, some helped us puzzle, and others asked whether this was all a new permanent installation of a puzzle store replacing our office. Sadly, not. We completed a 1,000 piece puzzle showing the Santa Monica Pier and Ocean Front Walk buildings we’re working on! So we do have a proven puzzle connection even though we don't sell any.

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Small challenges, aside from the puzzles which required a full team effort, included looking out for rumbling buses and remembering to feed the meter! All in all a great day and an interesting cause to highlight by simply having some fun out on the street. Literally.